Every roof replacement in Southeast Michigan starts with a permit. Build Siren reads the re-roof and roof-covering permits filed with Metro Detroit building departments each day and sends them to you the next weekday morning — with the property address, the permit description, the estimated job value where it is recorded, and whether a contractor is already named on the filing.
That means you are reaching out about real, funded roofing projects in your service area before your competitors have any idea they exist.
What is in a Build Siren roofing lead report
- Exact address of every roofing permit — residential and commercial
- Permit type and description — full tear-off, re-cover, storm or hail repair, new roof on an addition, flat or commercial roof replacement
- Estimated project value where the municipality records it
- Named contractor or homeowner
- Lead score — Premium, Strong or Usable
- Formats — searchable HTML dashboard, printable PDF, and CSV
Roofing permit types we track
| Permit type | Why it matters |
|---|---|
| Residential re-roof / tear-off | The core of most Michigan roofing businesses |
| Roof covering replacement (re-cover) | Homeowner has budget and intent |
| Storm & hail damage repair | Time-sensitive, often insurance-funded |
| Roofing on additions & new builds | GC may still need a roofing sub |
| Commercial / flat roof replacement | Higher-value, fewer bidders |
How roofing leads are scored
- Premium — commercial roof replacement, full tear-offs with high recorded value, or multiple buildings on one filing.
- Strong — standard residential re-roof with a recorded value, or a homeowner-pulled permit with no contractor named yet.
- Usable — small repairs, re-covers, or jobs where a competitor is already named but the homeowner may still be gathering bids.
Cities we cover for roofers
Build Siren covers roofing permits in Detroit, Warren, Sterling Heights, Troy, Rochester Hills, Livonia, Canton, Clinton Township and every other city in our coverage area.
Why permit leads beat shared roofing leads
Buying roofing leads from a shared-lead network means paying $50 to $150 for a homeowner’s contact form that four other roofers bought at the same time. A permit tells you the project is real, tells you the address, and usually reaches you before the homeowner has finished calling around.
Roofing leads FAQ
Do you cover insurance and storm restoration work?
Yes. Storm and hail-damage repair permits are flagged separately so restoration crews can prioritize them.
Can I get only commercial roofing leads?
You can filter to commercial permits. Many commercial roof replacements in Metro Detroit have only one or two bidders.
How many roofing permits are in a typical day?
It varies by season and weather, with spring through fall the heaviest. Request a sample report to see current volume for your cities.
What does it cost?
Roofing as a single trade in Metro Detroit starts at $99/month. See pricing.
Other trades we cover
HVAC · Plumbing · Electrical · Remodeling · General Contractor
Related reading
How to Get Roofing Leads Without Buying Shared Leads · How to Get Construction Leads from Building Permits
Request access — plans from $99/month. Call (248) 290-8979.
Roofing leads by city
Detroit · Warren · Sterling Heights · Livonia · Troy · Canton · Clinton Township — see all coverage areas.